Industrial, dental and medical uses account for around 12% of gold demand. Gold has high thermal and electrical conductivity properties, along with a high resistance to corrosion and bacterial colonization. Jewelry and industrial demand have fluctuated over the past few years due to the steady expansion in emerging markets of middle classes aspiring to Western lifestyles, offset by the financial crisis of 2007–2010.[35]
Many investors wanted to profit from these tremendous increases in the price of gold. They bought it as a direct investment to take advantage of future price increase. Others continue to buy gold because they see it as a finite valuable substance with many industrial uses. Last but not least, gold is held by many governments and wealthy individuals.

Gold coins are more aesthetically pleasing, containing amazing designs such as the bald eagles on a Gold American Eagle or the American Bison on the American Buffalo Gold Coin. Though gold bullion does not contain such striking imagery, solid pure gold ingots are extremely beautiful to hold and an incredible precious metal to own. Ten ounces of pure gold bullion and ten one-ounce coins have the same intrinsic value, but investment grade gold coins trade at a premium while having the advantages of their smaller format and improved authenticity features. Gold bullion is often selected more for larger commercial investments, gold bullion coins increase in value similarly according to their like intrinsic value. Coins, which are truly rare and historically significant, vary in price according to numismatic collector supply and demand and typically not relative to their intrinsic metal value.
Gold prices vary each day. Investors may check MoneyMetals.com to see the live global price of precious metals at any given time. As a general matter, the global metals market is open around the clock on Monday through Friday.  You can reference price charts which display both historic and live data in various currencies such as U.S. dollars, euros, British pounds, Australian dollars, Canadian dollars, and others. Live prices can change in just seconds. It is important to check prices in real time before buying or selling bullion.

Goldline recommends reviewing its Account Agreement, State Addendum and risk disclosure booklet, Coin Facts for Investors and Collectors to Consider, prior to making your purchase. Precious metals and rare coins can increase or decrease in value. Past performance is not a guarantee of future results. We believe that precious metals are a long term investment, recognizing any specific holding period may be affected by current market conditions requiring a longer or shorter holding period.


The United States Mint, like other world mints, does not sell its bullion coins directly to the public. Instead, we distribute our coins through a network of official distributors called “authorized purchasers” who, in turn, create a two-way market buying and selling to precious metals wholesalers, private investors, and local bullion coin dealers.
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